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"We Call It Home, Y'all" Collaboration

House brand design and product collaboration with local boutique business.

As a business owner, I have used The 308 Collective on numerous occasions and will continue to do so. Expect fabulous attention to detail and rarely equaled customer service.  - Rory Curtis, Carolina Olive Oil


Owners Rory and LeeAnn came to The 308 Collective with an idea for a brand that would celebrate South Carolina living. Carolina Olive Oil was looking for products to complement their primary products of wine, premium oils & vinegars, and gourmet foods in the gift baskets which had become a signature offering.

After developing a design and style guidelines for the brand, we worked closely together to identify the products that best suited their customer and optimized retail margins. During its initial launch in Q4 of 2022, the product line virtually sold out with in-store sales alone.

This ongoing collaboration is designed for mutual benefit, and we look forward to seeing the brand grow in 2023.

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